#1: Tweet Without Links
Research shows that tweets without links get more engagement.
Remember that not everything you tweet has to have a link. If you limit the number of links you share on Twitter, you’ll add value to the ones you do.
Twitter is an excellent platform to build your brand and create trust, so spend time developing relationships with your followers rather than just sharing a lot of links.
Plus, when you tweet fewer links, the people who trust you know whatever links you choose to share are likely worth clicking.
#2: Use the Right Hashtags
If you want to get noticed, add hashtags that give your tweets context. It’s important not to overdo it with hashtags, however.
Find Hashtags With Hashtagify
Hashtagify allows you to search for a hashtag you want to use. In the Search box, type in your hashtag (socialmedia, for example) and press Enter.
The results let you see the most popular related hashtags. By default, you see the results in Basic Mode view, which looks like a mind map.
Click the Table Mode button to see the related hashtags ranked in order of popularity.
You can use any of these alternative hashtags or combine several of them for each tweet.
Check Hashtag Relevance With RiteTag
Once you determine what hashtags you want to use, use a tool like RiteTag to find out how relevant they are.
Go to RiteTag and sign in with (and authorize) your Twitter account. Then click the New button at the top of the page.
In the Compose New Tweet box, type in your tweet. You’ll notice that when you add hashtags, RiteTag gives you a color-coded rating for each hashtag in real time. Green is good, blue is cool and red is overused.
Using Hashtagify and RiteTag together is a great way to find effective hashtags for your tweets to get the most visibility and reach. Use these tools to do research and then build a library of hashtags for your future tweets.
#3: Add Images for Shared Links
It’s no surprise that tweets with images stand out and get more engagement than tweets without images. Fortunately, there are a variety of tools you can use to find the right images to use in your tweets.
Twitshot is an online tool you can use in any browser that makes it easy to find images to use when you share links. It’s also available as a Chrome extension and iOS app.
Compose your tweet in the Twitshot tweet box and paste in the URL you want to share.
Twitshot then searches for and lets you see all possible images that go with that link. Select one of the available images or upload your own image.
Everyone knows that tweets with images stand out, but not everyone takes the time to add them. Consistently incorporating images will improve your engagement.
#4: Provide Value With Quote Tweets
The new Quote Tweet function allows you to add 116 characters when you retweet. (The original tweet takes up the space of a link in a tweet.)
However, don’t just reiterate the title when you retweet someone else’s content. Give context by adding your own opinion or enthusiasm for the information.
Another option is to include a quote from the post shared in the tweet.
The purpose of a quote before your retweet is to showcase your thought leadership by adding value. Your tweet should set up the promise of what clicking through to that tweet will deliver to your audience.
#5: Use Lists to Curate Content to Retweet
To find material to retweet from people you trust, create Twitter lists for different niches.
When compiling lists, first look at the accounts through the eyes of your target audience. Find people who share valuable content that your audience is likely to retweet. Then add these accounts to your Twitter list.
Also, if you run events, create lists of speakers and attendees. This is helpful when you retweet content from influencers and friends closer to your event. Plus, if you run a blog or podcast, make a list of interview guests and contributors.
Note: Lists are also a great way to discover powerful tweets from other users to reverse-engineer.
Anyone can tweet anything, but only the best tweets get noticed.
To write better tweets, incorporate the most important elements in them. Plus, study what works for you and for other users to make sure you share the best tweets possible.
If you take a few extra moments to incorporate one or two of these tips for each tweet, you’ll vastly increase the reach of your tweets. Not only will your tweets go farther initially, but they’ll also get shared more and their visibility will extend well beyond your initial sphere of influence.
Ultimately, writing better tweets will help you build authority in your area of expertise, and improve the reach of your tweets even more.
Credit – www.socialmediaexaminer.com
Author – Erik Fisher