The project in a nutshell
OilPal is a company that allows you to control your home heating oil anytime, anywhere with the latest in oil monitoring technology combined with an app.
PurpleSheep were required to create a new brand and marketing material including a brand for this new product.
– Logo/ Identity
– Responsive Website
– Product Design
– Social Media
Tone of Voice
OilPal had requested a brand that would have a friendly feel that would appear trusting. The brand also had to be professional enough so that the product would appear reliable.
A website was also requested with aim as the store front for the business which would also sell products.
PurpleSheep worked closely with the client to produce a logo that would be instantly recognisable and approachable. The logo was created to be used with all their promotional material and created with the use of appearing on their products, either large or small.
A website was produced to be a clean as simple as possible while still showcasing the OilPal brand. The website was created to be easily used so that customers could quickly purchase a product or find out more details.